IMPROVED advises United on its Acquisition of Quadia Online Video

"In this takeover, I see huge opportunity for both organizations to strengthen each other," "Companies are increasingly using video for numerous target groups, applications and purposes. This requires an integrated approach, so that investments in technology and content generate better returns; not in the last place because a message with video has more effect. For many companies, the pilot time is over. They have learned what works and what does not work and are now looking for end-to-end solutions that solve technological bottlenecks and ensure that the organization can work with video quickly, flexibly and yet in a structured manner. Thanks to the collaboration with United, we are giving our full-service idea - which originated in 2004 - a further depth, because we now really can fill all the needs for organizations."

"We have known Quadia for a long time as a very professional supplier of online video productions. United sees growth opportunities outside the broadcast sector and wants to accelerate this. Bringing together Quadia and United gives us a leading position in the corporate market at once. This is also the reason why Quadia becomes our label for United's corporate market. Moreover, the company offers services that can be of interest to our broadcast customers. "