Pointer Brand Protection, a prominent provider of anti-counterfeiting and (online) brand protection services, announced its acquisition by Corsearch, a portfolio company of Audax Group. The acquisition further extends Corsearch’s fast-growing brand protection offering and provides a comprehensive new service for brand owners and legal professionals. For the first time, a consolidated suite of technologically advanced solutions will support the research, clearance, monitoring, and enforcement needs of the brand lifecycle.
IMPROVED acted as the exclusive financial advisor to the shareholders in Pointer Brand Protection. For many businesses, the digital environment has become complex, therefore establishing and protecting brands can be fragmented and time consuming. To combat this effectively, brand owners and legal professionals require technological leadership and innovative solutions to implement a proactive brand protection program.
The Corsearch Brand Protection platform will provide an entirely new service offering expert teams and technologies from both Pointer Brand Protection and from previous Corsearch acquisition, Yellow Brand Protection. In addition to Corsearch’s existing services, the new platform will provide brands with a full-service solution combining trademark research and clearing to machine learning, automated marketplace enforcement, and end-to-end investigations.
